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Do’s and Don’ts of Your First Trade Show: Part II

Do’s and Don’ts of Your First Trade Show: Part II

Do’s and Don’ts of Your First Trade Show: Part II – Tips for Your First Art Fair Back in last November, our Vice President, Jess Mader, and our client, Brainy Ball, attended the Chicago Toy and Game Week together to help promote the new game, and from their adventure, gave us a bunch of great Do’s and Don’ts for your first trade show. Taking that advice, our Art Director, Nina Zivkovic, recently participated in her first art fair, the 2019 Bitchcraft [...]

By Laura Smith|2019-09-27T11:30:58-04:00September 27th, 2019|

Appetizing Menu Design

Appetizing Menu Design

Appetizing Menu Design You sit down at a restaurant, and your server hands you a menu. You skim the menu, pick what you’d like to order, and hand back the menu. People look at menus everyday, and it is so important for successful establishments to have menus that will catch someone’s eye and be memorable. There’s much more than meets the eye when it comes to menu design. Here are some tips on best practices for designing a restaurant or [...]

By Laura Smith|2019-09-06T18:38:39-04:00September 6th, 2019|

Google Reviews: The Basics

Google Reviews: The Basics

Google Reviews: The Basics Businesses can benefit greatly from Google Reviews. What are they? How do they work? What are the benefits? Find out in our beginner’s guide to Google Reviews. What Are Google Reviews? Google Reviews are essentially testimonials about a particular business, hosted on Google’s platform. They show up when your business shows up in a Google search on the right side of your browser window. Google Reviews provides an average star ranking, number of reviews, as [...]

By Laura Smith|2019-08-30T08:35:22-04:00August 30th, 2019|

Make Your Presentation Stand Out

Make Your Presentation Stand Out

Want to Make Your Presentation Stand Out? Are you a sales executive making a big pitch to a potential client? Presenting for your company at an industry-related conference? Whatever the case, you want to create a presentation that people will remember. That being said, the presenter's entertainment value and public speaking skills are a large factor in the entire presentation experience. Still, the visuals that pair up with the presentation are just as vital to a memorable performance. Here are [...]

By Laura Smith|2019-08-23T09:51:25-04:00August 23rd, 2019|

Tips for Great T-Shirt Design

Tips for Great T-Shirt Design

Tips for Great T-Shirt Design Designing a t-shirt for a client (or yourself)? Time to roll up your sleeves and get to work… right after you read our tips for designing shirts that you and/or your client will never want to take off! Sizing When it comes to t-shirt designs, it’s important to keep the size of your design on the shirt at an appropriate size. For starters, a design that is too large is going to be distracting and [...]

By Laura Smith|2019-08-19T14:49:24-04:00August 16th, 2019|

USE THE 5 SENSES WHEN PLANNING YOUR NEXT TRADE SHOW BOOTH

USE THE 5 SENSES WHEN PLANNING YOUR NEXT TRADE SHOW BOOTH

USE THE 5 SENSES WHEN PLANNING YOUR NEXT TRADE SHOW BOOTH There is a lot of planning that goes into trade shows and creating a captivating booth. What will make potential customers flock to your booth? Of course, there are numerous visual elements to take into consideration, but there is also a lot more than meets the eye when it comes to trade show strategy. Need some creative ideas to make your booth the most popular at your company’s [...]

By Laura Smith|2019-03-15T06:11:20-04:00July 27th, 2018|

A BEGINNER’S GUIDE TO PRESS CHECKS

A BEGINNER’S GUIDE TO PRESS CHECKS

A BEGINNER’S GUIDE TO PRESS CHECKS Going to your first press check and don’t know what to expect? A press check is the final step before the project goes to print so you can make sure the files are going to print exactly as you (or your company) envisioned. It’s important to know how to conduct yourself heading in, since a press check is your last chance to alter aspects of the piece before dozens, hundreds, or maybe even [...]

By Laura Smith|2019-03-15T06:11:20-04:00July 20th, 2018|

START MAKING SNAPCHAT ADS

START MAKING SNAPCHAT ADS

START MAKING SNAPCHAT ADS Snapchat filters are a great tool for businesses to promote themselves, but now Snapchat has recently developed Snapchat Ad Manager, where businesses can create full advertisements that pop up while Snapchat users are viewing stories and subscriptions. Because this feature is relatively new, it is a great opportunity for your business to tap into early on and be one of the first to utilize Snapchat Ads. The Snapchat Ad Manager guides users through [...]

By Laura Smith|2019-03-15T06:11:20-04:00July 6th, 2018|

THE DO’S AND DON’TS OF EMAIL MARKETING

THE DO’S AND DON’TS OF EMAIL MARKETING

THE DO'S AND DON'TS OF EMAIL MARKETING Email is a tricky marketing tool, in the sense that every day, inboxes are flooded with emails – especially from large companies. However, many people are also overwhelmed on the daily by many other types of advertising (web, print, social media). With all of this in mind, how can you stand out from the crowd and get increased engagement from your subscribers? There is a lot of strategizing that goes into email marketing, [...]

By Laura Smith|2019-03-15T06:11:20-04:00June 29th, 2018|

STEER YOUR BUSINESS TO SUCCESS WITH VEHICLE WRAPS

STEER YOUR BUSINESS TO SUCCESS WITH VEHICLE WRAPS

STEER YOUR BUSINESS TO SUCCESS WITH VEHICLE WRAPS In need of a unique way to advertise your business? You may want to consider getting a vehicle wrap. Vehicle wraps are often created from large vinyl stickers that are applied to the vehicle. What a Designer Needs: A blueprint of the vehicle. Getting an official vehicle blueprint is crucial in beginning the design process for this type of project. It gives the designer(s) a better idea of the [...]

By Laura Smith|2019-03-15T06:11:20-04:00June 22nd, 2018|